The best way to cause Twitter engagement is retweeting. Most people don’t know how to do it to for massive word of mouth. Here’s a quick tip that will support you in getting new followers.   … [Read more...]

When it comes to media interviewing, TV is the hardest skill set because it’s the shortest answers. Sometimes you struggle with quieting down, answering with skill, and then ultimately trusting your own intuition.  It’s easy to be interviewed when you know the rules.   … [Read more...]

Having an awkward body means having an awkward interview. Knowing exactly how to position your body will shift any internal fear and ground you to answer questions exquisitely.     … [Read more...]

Congruency, congruency, congruency. This is the easiest solution to making and creating friends and tons of engagement in social media. People do business with people they like. How’s your pic?     … [Read more...]

The first reporter question is the most important. If you blow the first question the reporter may lose interest very quickly. Here’s how to do it right. … [Read more...]

It’s not about how many follow you, it’s not about how great your graphics are. It’s all about ENGAGEMENT. Are your followers and Facebook friends engaged with your message? … [Read more...]

When you increase knowledge you lower fear. Knowing this info about how reporters operate will dramatically increase your ability to powerfully answer questions. … [Read more...]

There’s a reason why the reporter keeps asking the same question over and over. No one is trying to trick you. As a matter of fact quite the opposite is true.   … [Read more...]

This is one of the best ways to viral market and explode your word of mouth (gossip!) about your company, service, non-profit and even your career.   … [Read more...]

This is one of the most frequently asked questions I receive and it could undermine your credibility. Should I wear this? What about that? Is it okay to wear red? Here’s some help... … [Read more...]